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Ultimate Fishing Lures is a Melbourne, Australia based company providing low cost fishing lures, fishing tackle and fishing accessories to customers Australia wide via our online store. We do daily postage runs and offer our own style of lures, and with low overheads pass the savings directly to the customer. Our lures are great for redfin fishing, australian bass, estuary perch, golden perch, bream, whiting, flathead, snapper, australian salmon and other popular target species.