About Next Gen Digital Agency
Next Gen Digital Agency is a Melbourne based digital agency helping Australian businesses get found in search. We operate from Black Rock in Bayside and work with clients across Melbourne, Sydney, Brisbane, Adelaide and the Gold Coast.
Search engine optimisation. Technical audits and fixes, local and suburb level search, keyword and content strategy, schema markup, Google Business Profile management, links earned from sites worth citing, and ongoing monthly campaigns.
Generative engine optimisation. A growing share of buying research now begins in an AI answer engine rather than a list of blue links, and those systems pick their sources differently. We structure a site so a business can be quoted accurately by ChatGPT, Perplexity and Google AI Overviews. It is a separate job from ranking and it needs doing alongside it.
Websites. Fast, hand built sites scored against Core Web Vitals before launch rather than after. Custom design, no page builder lock-in, and the finished site is yours to host wherever you like.
Paid advertising. Google Ads, Shopping, Performance Max and Meta campaigns managed against cost per acquired customer rather than clicks or impressions.
Ecommerce. Shopify and WooCommerce stores built for speed, average order value and repeat purchase, including product feeds and Merchant Centre.
AI and automation. Chat, lead routing and workflow automation trained on your own business rather than a generic bot.
WordPress security and care plans. Hosting, backups, patching, malware scanning and uptime monitoring.
We work with NDIS providers, trades, hospitality, healthcare and dental practices, real estate, accountants and professional services.
Founded in 2015. Free audit before you commit to anything.
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